정보
- ISBN : 9780198706595
- 출판사 : Oxford University Press
- 출판일 : 20141004
- 저자 : Mellahi, Kamel/ Frynas, Jedrzej George
요약
● ● New to this editionx0Dx0D· New section on Ghemawats CAGE framework analyses country differences and illustrates how CAGE can be used to explain the impact of regional variations on global strategy. x0D· New discussion of the springboard perspective can be used…
Global Strategic Management (Paperback/ 3rd Ed.)