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Contagious : How to Build Word of Mouth in the Digital Age (Paperback)

정보

  • ISBN : 1471111709
  • 출판사 : Simon Schuster Ltd
  • 출판일 : 20140101
  • 저자 : 조나 버거(JONAH BERGER)

요약

● ● Why are some products and ideas talked about more than others? Why do some articles make the most emailed list? Why do some YouTube videos go viral? Word-of-mouth. Whether through face-to-face conversations, emails from friends, or online product reviews, the information and…



Contagious : How to Build Word of Mouth in the Digital Age (Paperback)