정보
- ISBN : 9780367903848
- 출판사 : Routledge
- 출판일 : 20201112
- 저자 : Ronald D. Smith
요약
● ● THE SIXTH EDITION OF STRATEGIC PLANNING FOR PUBLIC RELATIONS OFFERS AN INNOVATIVE AND CLEAR APPROACH FOR STUDENTS WANTING TO LEARN HOW TO DEVELOP PUBLIC RELATIONS CAMPAIGNS. RON SMITH SHOWS HOW TO IMPLEMENT RESEARCH-DRIVEN STRATEGIC CAMPAIGNS, DRAWING ON HIS EXPERIENCE AS A…
Strategic Planning for Public Relations (Paperback/ 6th Ed.)